SNAPCHAT….JUST A FAD?

snapchat logo

 

Snapchat hasn’t been around for very long but has become a very popular among young adults and young teens it gives you the opportunity to send images using the application users can take photos, record videos, add text and drawing.

Snapchat burst into this social media world,  it became a huge success from the get go, but the question is will it be around for long or will it just fizzle out, like many other crazies we’ve seen in the past. Personally i think Snapchat is here for the long run, whatever way you look at it people will always have something to send to others, weather its a silly picture of themselves or an unusual situation around them.

 

snapchat me

I have a strong feeling that snapchat wont turn out to be just a fad its like facebook, twitter, instagram and vine these are all parts of social media that are still up there with the top used apps by people with smart phones. its just like getting a text everyday i check my snapchat app just as i do any other app. Snapchat may get boring and you may be sick of it sometimes but its those moments where you receive unexpected videos from your friends across the world or right here showing you the things they’re enjoying and experiencing everyday. looking at it snapchat gives people great entertainment and enjoyment out of sharing with their friends.

Snapchat wont become a fad to me as they’re always on top of their game adding new features such as the snapchat stories and helping improve our connection with each other and just the other day they have added a feature that allows people to video chat and message each other so in my eyes i think snapchat is becoming the new texting and something thats here to stay for good 🙂

Heres a video on the new and improved snapchat and how to use its features this is a great and funny video, happy snapping everybody 🙂

 

Why Businesses Should Blog

14 Reasons Why Your Business Should Be Writing a Blog

Blogging 101

1. A blog is a simple, easy-to-use platform for connecting with and sharing timely and relevant information with customers. It’s your direct communication channel.
2. Your blog fuels SEO. Search engines love valuable content and will reward you for it.
3. You don’t have to be a professional designer. Many blogging platforms like WordPress and Hubspot are people-friendly and don’t require any real graphic skills. Trust us! We’re writers, not designers.
4. 60% of businesses who blog acquire more customers, according to a recent HubSpot survey.
5. Your blog is the heart of all of your content marketing efforts. It’s fodder for Facebook, Twitter, LinkedIn, email newsletters, e-books, etc.
6. It gives your company a voice. A blog creates a place to talk about new products, or services, comment on timely news topics or market trends, and share company initiatives beyond your website. It’s also the place let your brand’s personality shine and show people what you’re all about.
7. Blogs share your expertise. How else will you position yourself as a subject area expert and thought leader?
8. A blog creates a two-way conversation with customers, prospects and industry peers. It encourages interaction, comments and feedback. Make sure you reply to all comments!
9. It can be fun. Blogging can be energizing, stimulating, and something you look forward to.
10. Blogging makes you think…about newsworthy topics, your industry, your customers and the world around you.
11. A blog keeps you focused on your content marketing strategy. You must create a schedule and stick to it to continuously deliver purposeful content.
12. It creates free PR. Business bloggers are often interviewed by journalists as industry experts. Get some press!
13. A blog builds confidence, relationships and sales. Customers will look to you as a reliable resource for information on your industry; then come to you to buy.
14. Blogging sharpens your business focus. To create a blogging strategy you must define who you are blogging for and why. A blog with no focus attracts no readers.

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Tips to follow when setting up a facebook page

1. Customize URL

Your Facebook Page makes your business, in order to create awareness on your Facebook page you need to make it;

Discoverable: When people search for you on Facebook, they’ll be able to find you. Connected:  Have one-on-one conversations with your customers, who can like your Page, read your posts and share them with friends, and check in when they visit. Timely:  Your Page can help you reach large groups of people frequently, with messages tailored to their needs and interests.

2. Identify your audience 

What do your ideal customers have in common? How old are they, and where do they live? How can your business help them? To build your audience, encourage your current customers and supporters to like your facebook page. They’re the people most likely to see your posts in their News Feed. also invite your friends invite your business contacts, this will help spread the word in the business community and make people more aware of your Facebook page.

3. Create compelling Content

Make sure the content you’re posting to your Facebook page is reaching your target market and relevant to them. Find out what your customers are interested in and make sure that your posts are directed towards this. Be responsive when they comment on things such as posts and pictures and make sure you’re not just promoting all the time and are sharing things that would interest your customers.

4. Advertise

Advertising is very important, make sure you get the message across clearly but don’t make it too pushy and too frequent as customers will get sick of seeing the same thing over and over again.

5.  Fill the Page With Content 

Cover Photo : With the introduction of Timeline came the introduction of your best visual real estate on your business page: the cover photo. The exact dimensions of this cover photo are 851X315. Be sure to select a creative horizontal image that will appeal to users who land on your page.

6 Posts, Post Regularly

When posting on your page, be sure to use a variety of content. What images would your audience like to see? What stats would they like to read? What links would they like to click? You can also click the little star to the upper right of any post to highlight it horizontally across your entire page. Not only will this make it look like you have a cover photo on your actual timeline of posts, but it will highlight the page as a milestone in your company history. Use this feature for product announcements, business anniversaries, and other major events pertinent to your brand.

7 Respond to All Comments

make sure to respond to all posts and any questions your followers on facebook have about your business and product.

8 Direct users to your business page.

Dont let your facebook page lack the information needed to create further relationships with customers make sure to link your business website to your page and remind the customers that its available to them.

9 Pop up box.

The pop-up box is thought of as an annoyance by many Facebook users. On the contrary, it can serve you well. You can hide some of the content on your fan page under a pop-up box. Sometimes, there is a content overload and it is sensible to hide some of it from public view. The pop-up dialog box would include the content which is otherwise hidden from the visitors to your page. The best thing is that the pop-up boxes don’t interfere with the users’ activities and actions on your fan page. In fact, they enhance the experience.

10 Don’t put all your eggs in Facebook’s basket!

Facebook can be a great marketing tool, but it still needs to be supported by other channels.